POSpulse is the leading crowd based Shopper Insights Intelligence company in Europe, providing leading industry segments with more transparency and excellence to better market their products and servi...
POSpulse is the leading crowd based Shopper Insights Intelligence company in Europe, providing leading industry segments with more transparency and excellence to better market their products and services. With a panel of mobile shoppers and the proprietary app "ShopScout" POSpulse generates insights along the entire customer decision journey: at home, out-of-home and directly at the point of experience (POE). Thanks to a state-of-the-art analytics dashboard, the results are analyzed by industry experts making sense of shopper data and providing real-time quality and actionable recommendations. Their customers include Mondelēz International, Mars Petcare, Media Markt, STORCK and Vodafone from the DACH region, Italy, UK, Poland, Spain and Czech Republic. The company's headquarters is in Berlin. Current investors are etventure, the High-Tech Gründerfonds, Medien Union and Drilllisch.