We are inventors who bring human values to business. For 25 years, ?What If! Innovation has partnered with organizations to invent new businesses, products, brands and services. And, we help people be...
We are inventors who bring human values to business. For 25 years, ?What If! Innovation has partnered with organizations to invent new businesses, products, brands and services. And, we help people be more inventive by arming them with innovation tools, skills, behaviors, structures, culture and purpose. Our commercial impact has come from doubling down on the people side of innovation, which we believe makes the difference between a smart idea on paper and a living, thriving business.