StrawberryFrog is a global Cultural Movement firm. We embrace a fresh and modern operating mentality that generates relevant and motivating ideas that are powerful business drivers. Once you have Cul...
StrawberryFrog is a global Cultural Movement firm. We embrace a fresh and modern operating mentality that generates relevant and motivating ideas that are powerful business drivers. Once you have Cultural Movement, you can do anything in a fragmenting market. We help companies and organizations thrive by developing Cultural Movement through our own methodologies that solve problems and maximize business opportunities—accelerating growth and meaningful differentiation. Through a process developed over 20 years, which includes multidisciplinary thinking, an emphasis on empathy, innovative and rigorous anthropological research, and original processes, we develop transformative Cultural Movement brands, strategies, ideas, creativity, content, tactics, and programs grounded in intelligent business principles. Whether you are facing the challenge of engineering a new brand from scratch or unlocking your brand potential, renewing relevance and growth, we develop Brand Movement strategies, content and creativity through a smart and creative READY, SET, LEAP process. Thereafter, we steward the movement in your firm, in your brand teams, across your portfolio, and in market on an ongoing basis. We help our partners design new brands and revitalize brand equity through our multidisciplinary approach centered on Cultural Movement. This ensures that brands are aligned with culture and designed with meaning, purpose and relevance. And then this purpose is activated in tactics in the real world. When you help build the world's most iconic brands such as Emirates Airline, Google, PepsiCo, Heineken Jim Beam, LG Electronics, SunTrust and many others, you gain considerable expertise in the art and science of Cultural Movement.