Our vision is ‘a just world free from poverty'. Our mission, thanks to our comedy heritage and the fantastic relationship we enjoy with the BBC, is 'positive change through the power of enterta...
Our vision is ‘a just world free from poverty'. Our mission, thanks to our comedy heritage and the fantastic relationship we enjoy with the BBC, is 'positive change through the power of entertainment'​. And our biggest tool, in trying to achieve these two goals, is the ability to inspire people across the whole country especially those who don't normally do charity - to do charity.