Richard Maccowan

Founder | Director at Biomimicry Uk Innovation Lab

Richard Maccowan's Professional Contact Details

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Location

York, England, United Kingdom

Company

Biomimicry Uk Innovation Lab

Person Seniority

founder

Person Functions

entrepreneurship

Richard Maccowan's Current Company Details

Biomimicry Uk Innovation Lab

York, England, United Kingdom • 5 Employees

environmental services & clean energy

The pursuit of topline growth is not a one-off; it is based on a systematic set of innovations that are continually required to drive predictable growth. It requires simultaneously solving for the need-sets of the consumer and the business. To address this Dual Problem, Biomimicry UK | Innovation Lab's approach is based on a unique philosophy, team construct, and a process that deploys deductive, analytic-based reasoning alongside the creative, inductive reasoning that allows room for insights and strategic leaps to unlock new possibilities. We call this approach Nature-inspired Thinking. Most great innovations don't come from consultants - they come from entrepreneurs and entrepreneurial organisations. Entrepreneurs are driven by a powerful force that aligns their challenger mentality. Namely, they have skin in the game. They don't obsess over the process of innovation; they care only about the outcomes. Since our inception, Biomimicry UK | Innovation Lab has harnessed this entrepreneurial approach in our development of our methods to ensure that we can align to the requirements of our clients. By using Nature-Inspired Thinking as our design philosophy we know our ideas can't just be interesting; they actually have to deliver.

Founded Year

2012

Organization Website

bio-uk.org

Organization Languages

English

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