Our experience is in developing fundraising strategies based on sound insights and reaching people through multiple channels with compelling creative. Our ultimate goal at Blakely is to be an extensio...
Our experience is in developing fundraising strategies based on sound insights and reaching people through multiple channels with compelling creative. Our ultimate goal at Blakely is to be an extension of your team because we believe partnership is a key ingredient to success. Strategy We spend a lot of time thinking about how to create meaningful, long-term relationships between charities and their donors. This means taking donors on a journey from their initial gift, to deepening their commitment and inspiring high-value giving (monthly, mid-level, legacy). Insights Data analytics and insights are in our fundraising DNA. They provide the blueprint for smarter strategies, stronger creative, and greater success. Channels Channels are the final outlets for our insights, strategy, and creative. We have decades of expertise in direct mail, out-of-home print advertising, and direct response television. Creative Our creative is driven by insights, imagination, inspiration, and innovation. Our teams integrate all four drivers into our creative process.