TRO is a multi-award winning experiential marketing & events agency, passionate about connecting people and brands through memorable experiences. We create experiences that positively influence peop...
TRO is a multi-award winning experiential marketing & events agency, passionate about connecting people and brands through memorable experiences. We create experiences that positively influence people's behaviour towards a brand, creating advocacy and ultimately driving sales, across the following three areas: Live Events, Experiential Marketing and Retail Experience. LIVE EVENTS: We aim to inspire and educate groups of people, to drive change within their organisation, or build a relationship with that organisation. EXPERIENTIAL MARKETING: We find and engage with target audiences, clearly communicating the brands personality and benefits, and ultimately creating brand fans. RETAIL EXPERIENCES: The retail environment is undergoing transformational change. As transactional sales are moving online, people are looking for something different from the physical retail environment. They either want a value-added experience (knowledge or entertainment), to be treated as an individual, or simply the best price. We are driving innovation in retail. This ranges from catching shoppers attention with interactive shop windows, delighting people with interruptive pop-up shops or really meeting consumers'​ need for accurate information with passionate, engaging and knowledgeable in-store staff.