Katherine Way Collections is a line of dresses for women of ages 34+ who want to feel young and energetic and are searching for stylish, fashionably appropriate clothing. This apparel line is dressy ...
Katherine Way Collections is a line of dresses for women of ages 34+ who want to feel young and energetic and are searching for stylish, fashionably appropriate clothing. This apparel line is dressy enough for work, but easily flows into dinner, church, an event or even a party on the beach. In the fashion world many designers miss a more mature target audience by focusing, instead, on younger women who can wear more revealing clothing. Our audience wants to look and feel pretty but also be confident in what they are wearing. They want a look that fits correctly, keeps them cool and comfortable and hides little imperfections – all while making them look great. We believe this underserved target audience, with a large household income, will pay for quality clothing.