Since 1972, Panzano & Partners has been in the business of helping real estate developers brand destinations that offer unique experiences designed for a mass audience. They're what we call Experienti...
Since 1972, Panzano & Partners has been in the business of helping real estate developers brand destinations that offer unique experiences designed for a mass audience. They're what we call Experiential Destinations and include upscale shopping centers, hotels and resorts, transportation retail centers such as airports and train stations, tourism destinations, stadiums and arenas. Any place where you need to drive masses of consumers to a unique destination in order to enjoy a common experience. Experiential Destinations are unique for a number of reasons. First they must draw from a much wider audience than most products or services. The consumer for an Experiential Destination can cross geographic, demographic and even economic boundaries. But it's what they have in common that makes them a quantifiable niche: a unique experience. Shopping centers have very different business models than resort hotels, but they share a common need to sell the experience rather than walls, doors and floors.
Founded Year
1972
Organization Website
p2site.com
Current Technologies
apache
rackspace email
act-on
Job Functions
Sales
Arts And Design
Administrative
Engineering
Marketing
marketing advertising of experiential destinations