Erik McMillan

Founder, CEO at Shelfbucks

Erik McMillan's Professional Contact Details

Email (Verified)
****@shelfbucks.com
HQ
(512) 782-4200
Location
Austin, Texas, US
Company
Shelfbucks
Person Seniority
founder
Person Functions
entrepreneurship

Erik McMillan's Current Company Details

Shelfbucks is the #1in-store merchandising optimization and mobile media platform. The addition of Shelfbucks technology to POP displays instantly provides CPG manufacturers & retailers with access...
Shelfbucks is the #1in-store merchandising optimization and mobile media platform. The addition of Shelfbucks technology to POP displays instantly provides CPG manufacturers & retailers with access to millions of new data points for measuring the impact of merchandising on local, regional and national levels, as well as historically unavailable indicators for determining product performance. Measure and enhance the entire merchandising life cycle. Receive daily insights on execution and sales lift. Target programs & stores. Identify supply chain issues. 15 years ago, website analytics were unheard of; yet today, every website is measured & managed with digital intelligence. Today, with Shelfbucks technology, the same holds true for in-store merchandising. Merchandising is continuously monitored, measured and adjusted to deliver optimum performance while engaging shoppers at the point-of-purchase. Soon, it will be strategically unthinkable to produce in-store merchandising without built-in digital intelligence. Put your top programs on auto-pilot. Shelfbucks integrates between merchandising, supply chain & store operations to ensure peak performance. Automatically sends tasks to stores which still have displays in the back room. Review detailed past performance to make more profitable future campaign decisions. Only send programs to stores that have a history of performing well. Contact us for more information to become a Certified Partner. [email protected] www.shelfbucks.com
Founded Year
2013
Organization Website
shelfbucks.com
Organization Languages
English
Organization Revenue
6000
Current Technologies
route 53
gmail
google apps
office 365
amazon aws
hubspot
linkedin login
google font api
linkedin widget
wistia
google plus login
mobile friendly
facebook like button
google async
google analytics
facebook login
facebook widget

Job Functions

Engineering
Sales
Operations
Marketing
Data Science
Entrepreneurship
Support
Information Technology
loyalty
mobile solutions
insights
influence
mobile
merchandise display measurement
predictive algorithms
performance data
marketing optimization platform
shopper engagement
analytics
cpg manufacturers
shopper engagement technology
smart merchandising displays
category revenue growth
retail
data analytics
e-commerce
mobile advertising
advertising networks
shopping
advertising
internet
information technology & services
consumer internet
consumers
marketing & advertising

Erik McMillan's Work History and Education

Shelfbucks
Founder, CEO
2013 - Present

Colleagues at Shelfbucks

Director of Analytics
Senior Director, Communications Specialist
Advisor + Architect + Coder
Senior Software Engineer

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