Meetings technology company Cvent has acquired SignUp4, a provider of meetings management software for corporate event, travel, and procurement professionals. 'Our acquisition of SignUp4 enhances our...
Meetings technology company Cvent has acquired SignUp4, a provider of meetings management software for corporate event, travel, and procurement professionals. 'Our acquisition of SignUp4 enhances our market position, bringing Cvent a strong customer base and additional event management functionality,' Cvent CEO Reggie Aggarwal said in a statement. 'We believe our increasingly comprehensive product suites for customers on both sides of the meetings and events ecosystem, combined with our expanding leadership position, will enable Cvent to capture a disproportionate share of the opportunity ahead of us.' SignUp4, now under the Cvent brand, provides innovative meetings management software for corporate event, travel and procurement professionals.