Visit California is a nonprofit organization with a mission to develop and maintain marketing programs — in partnership with the state's travel industry — that keep California top-of-min...
Visit California is a nonprofit organization with a mission to develop and maintain marketing programs — in partnership with the state's travel industry — that keep California top-of-mind as a premier travel destination. California is the No. 1 travel destination in the country. In 2015, travel and tourism expenditures generated a projected $122.5 billion in revenue for California businesses. The money spent by travelers directly supported jobs for 1,064,000 Californians and generated $9.9 billion in state and local tax revenues. Tourism is California's fourth-largest employer among industries with an export component. For more information about Visit California, go to www.Industry.VisitCalifornia.com.
Founded Year
1998
Organization Website
visitcalifornia.com
Organization Languages
English, German, French, Italian, Chinese, Japanese