Ben Mercer

VP UK, Ireland & Nordics at True Fit Corporation

Ben Mercer's Professional Contact Details

Email (Verified)

****@truefit.com

Get Email Address

(617) 848-3740

Company

True Fit Corporation

Person Seniority

Ben Mercer's Current Company Details

True Fit Corporation

Boston, Massachusetts, US • 118 Employees

computer software

True Fit is a data-driven personalization platform for footwear and apparel retailers that uses rich connected data and machine learning to enable personal experiences for fashion retailers. It has organized the largest platform of apparel and footwear data through its partnerships with thousands of top brands, the world's leading retailers, and millions of consumers. True Fit mapped the first-ever Genomeâ„¢ for footwear and apparel. This unparalleled data set is the fuel for deep personalization, which helps retailers and brands unlock digital growth in the nearly $2 trillion footwear and apparel industry. True Fit's Genome powers a rich suite of personalization products, including its award-winning Confidence Engineâ„¢, allowing retailers to provide highly personalized fit ratings and size recommendations to shoppers, resulting in dramatic increases to net revenue. True Fit is also helping to unlock digital growth with its Discovery Engineâ„¢, which allows retailers to curate highly personalized collections to each consumer through personal style rankings that leverage its deep understanding of both users and garments. True Fit's Confidence & Discovery Engines can be access via APIs to further personalize experiences for browse, search, email marketing, retargeting, in store clientelling, or chatbots. True Insightâ„¢ is its transformative BI suite for apparel / footwear brands and retailers which provides unparalleled insights to optimize marketing, merchandising and product development. True Fit is led by an experienced team of executives and leaders from fashion, retail, big data and ecommerce, and is backed by top investors.

Founded Year

2010

Organization Website

truefit.com

Organization Languages

English

Organization Revenue

34800

Alexa Ranking

428215

Current Technologies

amazon cloudfront